Research & Analysis
AI & Sports Marketing
Resource Hub
In-depth analysis of how artificial intelligence is transforming sports marketing — from the Olympic stage to America's pastime.
2 Reports2026 SeasonComunicano
Featured Reports
Deep dives into the intersection of technology, sponsorship, and the future of sports.
Winter Olympics Report
The AI Olympics: Milano-Cortina 2026
How AI became the operating system for the entire Olympic ecosystem — from broadcasting and athlete performance to fan engagement and cybersecurity.
6+
AI Partners
15
Sources
2026
Year
Baseball Report
The State of MLB Sponsorship & Tech
MLB's transformed sponsorship landscape powered by AI, 5G connectivity, and innovative fan engagement technologies across 46 official sponsors.
46
Sponsors
30+
Sources
2026
Season